Skip to content
Campaign Audience BuilderCampaign Audience BuilderCAB Documentation

Split Audience Results

Run the audience, open the results action menu, and select Split. The current split surface supports:

  • Fixed Allocations for campaigns that need an exact Count;
  • Percentage Allocations for the remaining records;
  • a mixed split, in which CAB fills fixed allocations first and applies the percentage rows to the remainder.

At least one Percentage Allocation is required, and percentage rows must total 100%. Use Split evenly between campaigns to calculate equal percentages, then select Done.

Open the complete split audience results guide for the full workflow and safeguards.