Create Marketing Cloud Installed Package

Access the Marketing Cloud Setup:

1. Click your avatar in the top right corner.
2. Click Setup.

Access Installed Packages:

1. Click Platform Tools > Apps.
2. Click Installed Packages.
3. Click New.

Enter Package Details:

• Enter a package name and an optional description.
• You can copy these proposals:
  • Name: CAB - Marketing Cloud Integration
  • Description: Package to authenticate the Campaign Audience Builder Integration
• Click Save.

Add Component:

1. Click Add Component.
2. Choose API Integration (it should be preselected) and click Next.
3. Choose Server-to-Server as the Integration Type and click Next.
4. Add the following Scopes:
   1. Data > Data Extensions: Read, Write
   2. Provisioning > Accounts: Read, Write
5. Click Save to finish this step.

Multiple Business Units (optional)

• By default, the main Business Unit is enabled for the CAB-MC Integration.
• If you're working with multiple business units and want to integrate your audiences into different Business Units, you need to enable them first.
• To do so, go to the Access tab.
• You can enable all Business Units simultaneously by clicking Enable All Business Units (1) and then confirm this by clicking Enable All in the pop-up.
• Alternatively, you can enable Business Unit by Business Unit (2-4).
  • To enable a Business Unit, click the toggle button Enable Integration for "BU Name".
  • Confirm your setup by clicking Save.

Integration Values

• Congratulations, you've finished your setup on the Marketing Cloud.
• For the next step in Salesforce, you need your Authentication Base URL, REST Base URL, and SOAP Base URL.
• Copy them from your Installed Package Details.